Redesigning The Design School

Illustration
Redesigning the design school

Illustration

ABOUT

In this project, my goal was to create an isometric guide for Luca School of Arts in Ghent, focusing on clear directions and highlighting key areas within the building. With attention to detail, I crafted the isometric representation, capturing the architecture and layout. A thematic element was also incorporated to enhance the experience.

GOAL

My goal was to explore the art-making process through a thought-provoking theme. The upper levels of the building were transformed into a museum, showcasing intriguing stories that question traditional art display. From climate protesters throwing soup on paintings to a controversial artwork featuring a banana taped to a wall, the aim was to critique clichés surrounding the upper class and the way art is presented. Venturing into the depths of the underground levels, I wanted to create a sweatshop setting, shedding light on the struggles and sacrifices artists often face. This space featured printing machines, highlighting the critique that not all artworks exhibited in museums are original.

Illustration

ABOUT

In this project, my goal was to create an isometric guide for Luca School of Arts in Ghent, focusing on clear directions and highlighting key areas within the building. With attention to detail, I crafted the isometric representation, capturing the architecture and layout. A thematic element was also incorporated to enhance the experience.

GOAL

My goal was to explore the art-making process through a thought-provoking theme. The upper levels of the building were transformed into a museum, showcasing intriguing stories that question traditional art display. From climate protesters throwing soup on paintings to a controversial artwork featuring a banana taped to a wall, the aim was to critique clichés surrounding the upper class and the way art is presented. Venturing into the depths of the underground levels, I wanted to create a sweatshop setting, shedding light on the struggles and sacrifices artists often face. This space featured printing machines, highlighting the critique that not all artworks exhibited in museums are original.

RESULT

The process of creating this artwork was a joyful and liberating experience. With complete freedom and an open mind, I allowed my imagination to take the lead, doodling various elements without any preconceived plan. The outcome is a spontaneous composition that stands on its own, inviting viewers to interpret its meaning. I strongly believe that the chosen theme resonates throughout the artwork, capturing the essence of the project. It offers a critique on the museum environment, challenging traditional conventions, and sheds light on the realities of the art world, including the notion of the sweatshop.

RESULT

The process of creating this artwork was a joyful and liberating experience. With complete freedom and an open mind, I allowed my imagination to take the lead, doodling various elements without any preconceived plan. The outcome is a spontaneous composition that stands on its own, inviting viewers to interpret its meaning. I strongly believe that the chosen theme resonates throughout the artwork, capturing the essence of the project. It offers a critique on the museum environment, challenging traditional conventions, and sheds light on the realities of the art world, including the notion of the sweatshop.
Watch this work on my Instagram page:
Watch this work on my Instagram page:
Within the setting of the sweatshop, I incorporated an inside joke dedicated to one of our art teachers. This subtle addition adds a touch of personal connection and humor to the artwork, fostering a sense of camaraderie among those familiar with the reference. Moreover, the artwork carries a deeper message about the fear that artists often experience when presenting their creations to the world. It speaks to the vulnerability of exposing one’s art to the scrutiny and opinions of others, capturing the inner turmoil that artists grapple with.
Within this piece of the poster, you’ll discover a twist on the iconic Mona Lisa. Meet the Mona Liza, a reinterpretation of the renowned masterpiece. As you explore the poster, you’ll notice a sparsely populated museum, where every visitor’s attention is irresistibly drawn towards the smallest painting ever created. This composition sparks contemplation on the prevalent issue of popularity in the art world. It serves as a poignant reminder that many remarkable and masterful works often remain overlooked due to the absence of fame or recognition.